eCommerce Strategy Lead | Media Buying | Email Marketing
Grandpa’s Feeders
Reignite & Scale
Grandpa’s Feeders was established in 1995 and, over the first few years, quickly grew and spread across the world. In recent times, this client had struggled to get online and be front and center of new customers. As the lead campaign manager for this client, we were able to reignite a nearly non-existent market and scale their online sales to numbers they had never seen.
Since starting with this client, I have launched and scaled the paid advertising channels globally with a hyper focus on the Australian and US markets. Recently, our scope has expanded to now include email marketing oversight.