eCommerce Strategy Lead | Media Buying | Email Marketing
The Henna Guys
280% Revenue Growth
The Henna Guys sell all-natural and organic henna hair dye products. Their primary source of revenue came through Amazon sales prior to starting work with me. Within 30 days, profitable digital advertising campaign were launched and scaled that consisted of Facebook and Instagram advertising and Google AdWords. These were paired with an email marketing strategy to increase the customer life time value.
Over the course of the first year of working with this client their year to date revenue grew by over 280% and customer retention grew from 15% to 37%.
